Beauty contests, a longstanding tradition worldwide, recently witnessed a groundbreaking moment as an Artificial Intelligent-generated model claimed victory in a competition organised by Fanwoo, the leading AI creator platform. Kenza Layli, a Moroccan virtual model known for wearing a hijab, emerged victorious after competing against over 1500 other entries. The contest, which evaluated participants on criteria like realism, technology, and social impact, saw Kenza donning a stunning golden gown paired with her signature hijab. Judges, including renowned figures like AI model Aitana Lopez and historian Sally Ann Fassett, crowned Kenza as Miss AI, recognising her as the epitome of digital beauty.

Despite her visually captivating appearance and a strong Instagram following, Kenza Layli is not a human being but a creation of artificial intelligence. This revelation has sparked mixed reactions, with some celebrating the technological advancements in AI creativity, while others criticise the impact on human beauty standards.

Fanwoo’s co-founder, Will Monange, praised the achievement as a milestone in AI development, highlighting its potential for future innovations. However, concerns persist among critics who argue that such contests could undermine real-world beauty standards and aspirations.

In response to winning the competition, Kenza Layli expressed gratitude and delivered a speech acknowledging the support from her creators and fans alike. As debates on the role of AI in shaping societal norms continue, this event marks a significant moment in the evolving intersection of technology and beauty standards.